To me mascara is a ‘makeup must’ and so I tend to wear it almost everyday. The only problem with that is wearing regular mascaras so often can make eye lashes dry, brittle and even cause fallout! Since I don’t want those things happening to my eyelashes (at least not any more than it already has after years of regular mascara wearing!), I prefer to use mascaras that will condition my lashes and help make them healthier instead! If you read my recent post about my ‘Amazing Sephora Haul’, you would know that one of my favourite recent purchases is the Tarte Lights, Camera, Lashes! Mascara (Just in case you’re wondering, the exclamation mark is part of its name. ) and amongst it’s ability to make my lashes look super fluttery and pretty, the fact that it uses natural ingredients to condition them is part of the reason why I love it so much!
First of all … how cool is the purple embossed leather tube! It’s so unique and has a funky chic feel to it!
This is what the brush looks like.
Why I Love This Mascara!
According to Tarte Cosmetics it’s a ‘4-in-1’ mascara that ‘Volume-izes’, Lengthens, Curls and Conditions in one step and is described to be a ‘push up bra for the lashes’! According to me, it does all those things and it does it well! With one coat of mascara I see noticeable enough results for daytime wear, and it is buildable enough to create serious drama if needed for an evening look!
It has a creamy texture that looks and feels natural and doesn’t clump or flake. However, because it’s so creamy it can smudge easily, so you have to be careful with it until it’s completely dry.
It’s infused with lots of natural ‘good for lashes’ ingredients like: rice bran wax to help lengthen lashes, carnauba wax to ensure smooth application, pro-vitamin B5 to treat and thicken lashes, olive esters to condition, treat and protects lashes, and mineral pigments which are known for their soothing and softening properties.
It’s free of all the ‘not so good for you’ ingredients that other mascaras usually have, like: mineral oil, phthalates, propylene glycol, sulfates, synthetic fragrances, and synthetic dyes which I think is important in a product that is used almost everyday.
Now my only problem is replacing it since it’s not available in South Africa, where I live! … I will have to look into that and I’ll keep my fellow South African readers updated if I find a way to get it here.
Hope you guys like this post!
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